Latin American Fashion Week just finished yesterday and was an amazing event to be a part of with tons of talent buzzing around everywhere.
I've done a few fashion shows lately, which isn't my usual, but when I walked into the Spoke Club here in Toronto and saw a herd of other photographers with basically the same gear taking photos of the same thing I was forced to take a moment to think about how I could capture the event differently, which is an invaluable exercise. What's your purpose for being there and how is anyone going to recognize your photo from anyone else's - how is your work going to stand out? Interestingly, I'm quite sure that had I not been confronted with a room full of other photographers, I may not have tried so hard and wouldn't have gotten the images that I did.
That's when it's time to experiment - one fun trick is to shoot through things. Here, I put some water glasses on the bar and shot through them creating a dreamy effect without any fancy-pants photoshop effects: